UKTV Ventures | A media for equity investment proposition

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Pet tracking device designed to monitor dog's activities and fitness.

Dogs in living rooms across the UK will be going mad for walkies when PitPat launches its first ever TV advertising campaign today. Designed specifically to capture the attention of dogs, the ad will debut exclusively on all UKTV channels as part of the broadcaster's airtime-for-equity deal with the pet fitness brand.

The ad will run on Alibi, Dave, Drama, Eden, Gold, W, and Yesterday until early 2020, benefiting from exposure on quality commercial airtime through UKTV's innovation fund, UKTV Ventures. The campaign will have a net value of £1million.

We're delighted to be partnering with PitPat to help grow its brand through TV advertising on our network. UKTV Ventures is committed to helping companies new to TV advertising build their brand and scale up by benefiting from the wide reach, trust and recognition only achieved through TV advertising. I'm looking forward to seeing the positive impact that PitPat's engaging ad will undoubtedly have on the growth of its business.Sheena Amin,
Director of UKTV Ventures

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